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What are the costs or harms that make this a mistake?

Schoemaker and Gunther (2006) recommend making deliberate mistakes as ways of breaking out of ineffective or suboptimal strategy borne of flawed or outdated assumptions. They provide some guidelines for which kinds of mistakes to deliberately make, such as those with a limited cost versus the potential gain. Based on their criteria, can you think of a potential “mistake” you might suggest to your primary-care provider to improve their clinic performance? For example, you might suggest that they eliminate visit co-pays. What are the costs or harms that make this a mistake? What are the assumptions that underpin the practice? What are the potential advantages?

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